How To Succeed With A Saturation Direct Mail Campaign
Availing of the EDDM service for business (Every Door Direct Mail) lets you conduct direct mail campaigns more affordably. While an email marketing campaign is cheaper, a direct mail campaign may ultimately give you better results, depending on your requirements.
EDDM allows you to mount a saturation direct mail campaign. Saturation campaigns send mailers to everybody within a certain area, such as a particular ZIP code or a certain radius around your business location.