Did you know that a massive 100 billion searches are carried out on Google every single month? If you’re a local business in Albuquerque, you could expose your brand to a potential worldwide audience of millions by increasing your rankings on the search engine results page. Don’t panic – it’s a lot easier than it sounds. But if you’re serious about attracting new customers and improving your bottom line, SEO is something that you can no longer ignore. You see, when your website appears on the first page for a particular search query on Google, people who are looking for products and services are more likely to visit you. The result? More leads and more sales. Sounds pretty good, right? Here are just some of the benefits of Albuquerque SEO.
1. Boost your traffic
This one’s pretty obvious, but you’ll be surprised at how many people are still not realizing the full potential of local SEO. When you increase your search rankings, you can expect your incoming traffic to skyrocket and you can then convert these leads into fully-fledged paying customers. Optimizing your website by creating title tags and meta descriptions that are keyword-relevant could increase your click-through rate. This means that more people will see your website and purchase items on your online store. You might already have a product or service that you are proud of. But if your website is all the way down on page 5 or 6 on Google for the most valuable keywords, then what’s the point? In fact, research shows that 75% of don’t even scroll past the first page on Google anyway!
2. It’s a lot cheaper than you think
We know what you’re thinking! SEO must cost a pretty penny, right? Wrong! In fact, search engine optimization is much cheaper than other types of marketing in Albuquerque like advertising on a local TV or radio network, or creating a print ad in a newspaper. SEO provides a great return on your investment – and what’s more, you’ll be able to track your progress easily. Using analytics software, you’ll be able to see how well your marketing campaigns are performing in real-time. The result? You can then make changes if something’s not working out. Yes, it really is that simple! You’ll be able to discover how customers interact with your website, from the moment they found you on the seach enginge results page all the way through to the point-of-purchase.
3. Improve your usability
By optimizing your pages, you’ll be able to increase usability for your customers – providing with them with a better online experience. Whether it’s improving the structure of your site, or making it easier to navigate your pages, SEO can make things so much simpler when users visit your website – a win-win for you and the consumer!
